Campaign advertising on buses

Buses can be utilized for campaigns in many different ways. We talk about campaign advertising whenever the duration does not exceed 6 months. The mobile advertising media transport your message throughout the city and are noticed by all target groups. Campaign advertising on buses reaches about 45% of the population.

Mega Side and Berlin Board

Your advertisement is especially noticeable whenever the entire side of a double decker bus is covered. This huge surface towers above all passenger cars and, from the car driver’s perspective, looks like the whole bus is covered. The Mega Side covers the driver’s side of the bus, so that your advertisement is visible to all road users. It is the largest possible advertising surface on the bus that can be booked for campaigns.

The Berlin Board is a special format that uses the full height of the double decker bus. Double deckers catch extra attention due to their size, they allow a large scale for your image, have the best possible effect from the distance and leave a lot of room for a creative design.

Mega Side and Berlin Board: Costs and data

Back Boards

The whole back of a double decker is called Mega Rear, the back side of the standard bus is called Super Rear. Advertisement on the back side of a bus is very noticeable in traffic. It can easily be seen by many road users behind the bus.

Back Boards: Costs and data

Traffic Boards

Traffic Boards are 4/1 (119cm x 168cm) and 18/1 (356cm x 252cm) poster formats on the side of the bus. The 4/1 Board is applied to the boarding side of the bus, the 18/1 Board to the driver’s side. The 4/1 poster therefore reaches mostly pedestrians and bicyclists, but is also recognised by the bus passengers while entering the bus. The 18/1 poster also reaches pedestrians and bicyclists (on the other side of the road) plus all road users and it can easily be seen from the distance, due to its size.

Traffic Boards: Costs and data

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