"Dekade" and week plan
"Dekaden"-ten-day periods
Large scales, Litfass columns, whole columns, they all have one thing in common: they are booked for "Dekaden"-ten-day periods. The three media formats are updated roughly every ten or eleven days. Mega Lights are offered for ten-day periods or weeks, depending on the provider. Since not every month can be divided by ten, the first and last ten-day periods of a year can also be 14 days. How does this work out more in detail? See the "Dekaden" plan for this year.
"Dekaden" ten-day periods of 2010
Week plan
All other forms of advertising media are generally planned and booked for weeks. But not every week has to start on Monday. The advertising week of the City Light Poster, for example, starts on Tuesdays. Some providers start the coverage of the medium on one day and finish it on the next or plan an additional day for gluing.


