Bus advertising in Berlin
The lines 100 and 200 are also called sightseeing lines by insiders because they pass the Alexanderplatz, Unter den Linden and Berlin Zoologischer Garten and many other tourist attractions. Also advertisers love the Berlin double-decker because it offers enough space for creative bus advertising. Altogether almost 400 double-deckers are available for advertising.
With over 800 vehicles the single-layer and joint flexible buses represent the lion’s share of the traffic fleet. They can pass every bridge without any problems. It is not possible to imagine the cityscape without them.
Campaign or long-term bus advertising
Bus advertising is bookable as a campaign or long-term medium. The standardized formats 4/1 (City Light Poster) or 18/1 (large-scale billboards) belong to the campaign formats. Anyone who would like to book a special format for their campaign should decide for the Berlin Board of the double-decker. Here the entire height of the double-decker is utilized. The booking periods for campaign formats lie mostly in between one and three months.
Long-term occupancies run for 12 months and longer. Depending on the concept and budget the buses can be plastered fully or partially. The window surfaces don’t interrupt the motif. Here window graphics are applied. They enable the passengers to look out and allow the graphic designer a better use of the advertising areas. The ribbon advertising (with or without the roof’s circle), the ribbon advertising with the rear surface or only the rear surface of the bus rank among the partial design.
Here you can find examples of bus advertising from some of our Clients.
Travel time is advertising time. The average trip takes 15 minutes before the destination is reached or a transfer to other buses or trains. Enough time for interesting advertising messages on the Poster surfaces or Window adhesives.