Campaign advertising on buses
Buses can be utilized for campaigns in many different ways. We talk about campaign advertising whenever the duration does not exceed 6 months. The mobile advertising media transport your message throughout the city and are noticed by all target groups. Campaign advertising on buses reaches about 45% of the population.
The „Berlin Board“ is a special format that covers the entire height of the double-decker. Especially double-deckers attract attention due to their size. They allow a large image scale for your advertising, reach the maximum long-distance effect and leave much room for design’s creativity. The driver’s side of the bus is occupied so your advertising can be seen very well by all other traffic participants. The Berlin Board is the largest advertising surface of the bus that is bookable for campaigns.
In case of Super Rear the entire rear surface of the single-layer bus is plastered. The rear area attracts not only the car driver’s attention, but can be seen very well also by other traffic participants (pedestrians, cyclists).
Traffic Boards are posters in the format of 4/1 and 18/1 at the bus side. The 4/1 Board is attached at the passenger’s side of the bus, the 18/1 Board at the driver’s side. In this way the 4/1 poster appeals especially pedestrians and cyclists, but attracts also the passenger’s attention during boarding. The 18/1 Board reaches pedestrians and cyclists as well, but also all the other traffic participants and can be seen from far away due to its size.
With our Calculator you can determine the cost yourself and if you feel so inclined book them as well:
Here you can find examples of bus advertising from some of our Clients.