Client: Somabay
Placement: Arrival at Terminal 1
Motif: Love Soma – Egypt´s best kept secret
Agency: KPRN network GmbH
Egypt’s Somabay region advertises on lightboxes at BER Airport in Berlin. Placed at the arrivals corridor of Terminal 1, they show Egypt’s beautiful landscapes and appeal not only to travel enthusiasts, but also especially to arriving trade fair visitors of the ITB, the International Tourism Exchange.