Berlin Science Week is a week for anyone who’s curious – all over Berlin. Science opens its doors for 10 days.
Our client figured this message needed to get out there, and outdoor advertising was the best way to do it, so they picked their spots. In addition to classic large-scale (paper) advertising, they also opted for City Light columns. These are modern, backlit advertising columns with 360-degree visibility, located exclusively in high-traffic locations. Three posters can be hung in the columns. Each poster has the same chance of visibility, as many models rotate. The posters are illuminated from the inside, which extends the advertising time, especially in fall and winter.
The facts at a glance:
Backlit advertising: The posters are illuminated from behind, making them particularly visible.
360-degree visibility: The posters are clearly visible from all directions.
Location: Always in high-traffic locations.
Rotation: Many models are rotating models.
Weatherproof: The posters are protected from the elements in weatherproof display cases.
Booking: Individually or in networks.
We wish Science Week a flood of curious people who will enrich the free events for ten days and transform Berlin into a hub of scientific experiences.